Lidia Uhlar, Sales and Catering Assistant, Sheraton Suites Cypress Creek shared the following information regarding her hotels “transformation”. Seems the property has just undergone a comprehensive renovation. To greet their guests, they use their corporate brand “Welcoming Warmth” scents in their lobby atrium (see “Vacation Scentsation” article in this blog, November 26, 2007). In addition to renovating all of the hotel’s 253 suites, they have also newly renovated their flexible meeting space with state-of-the-art furnishings and technology.
The Greater Fort Lauderdale CVB was a big winner at the 2008 HSMAI Awards. They won Gold, Silver, and Bronze Adrian Awards for outstanding special events and web marketing campaigns. The Gold was for creating “coast (954)”, the groundbreaking first-ever travel destination “Pop-Up Store” which brought Fort Lauderdale beach to frigid New York for one week in the dead of winter. The Silver for generating a buzz around our area using Groundhog Day to remind northerners to head south for the winter; And the Bronze for revamping the GFLCVB web site, www.sunny.org.
Miami Beach Mayor Matti Bower has formed a Gay Business Development Committee with 13 members. She expressed concerns that the gay community is not welcome on the beach. The formation of the committee is to make people welcome, to bring Miami Beach more business, and to identify what opportunities are being missed. The group is supposed to make recommendations to the Mayor and the City Commission on how to enhance the gay identity of Miami Beach.
The Travel Industry Association (TIA) released its report “Travel and Tourism Works for America” recently. It details trip spending in the United States, gives workforce totals in travel-sector jobs, highlights popular trip activities, among other information, in its overview of travel and tourism’s impact on the American economy. Did you realize that Travel and Tourism is the nation’s FIFTH largest private industry sector? It’s a 740 BILLION DOLLAR industry in the U.S. More than 7.5 million people are employed in travel in the U.S. International travelers overall still spent more in the country than we spend abroad leading to a travel trade surplus for the American economy of $8.3 billion. For more information, visit www.tia.org
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